You’re never more real or convincing then when you’re talking about that which you know best and have experienced the most.
There are things in your head that just bubble to the surface with confidence, like a flannel shirt that you’ve worn 100 times, you don’t have to guess what it’ll feels like, you know it so well it just “is.”
That’s your sweet spot.
Conversely, the moments when I’ve personally attempted to “wing it” or talk about a something I’m not really familiar with, have not gone so good. So if you’re searching for content or looking to do a Facebook Live, go with the things in your strike zone and talk about what you know best so the authenticity shines through and you’re compelling by way of confidence.
Here’s a great example, as a young writer I always watched people pen editorials and columns about things they weren’t all too familiar with while I stuck to the things I knew about quite well such as exercise , relationships and sports And what do you know, my columns got read and theirs didn’t. Why? Because my content was raw and relatable. I went to the gym 25 hours a day I failed at every relationship I entered and I watched more sports than Norm at Cheers At the time, I could’ve never written or spoke about marriage , raising children or running a business .
Now I feel like I know enough about those topics to connect and educate my audience very well..
Novelist D.H. Lawrence said “when genuine passion moves you, say what you’ve got to say, and say it hot.”
Because when you say it hot and say it from experience, it shows, therefor making your point and your mission heard